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MGM Advantage : breaks a world record in aid of Alzheimer’s Society

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MGM Advantage, the retirement income specialist, has entered the Guinness World Records by achieving the most tandem parachute jumps in 24 hours, in aid of Alzheimer’s Society.  The old world record stood at 130 tandem jumps, while the company managed to tandem jump 160 people on the day.

The challenge was held on the 5th of July at Hinton Airfield, near Oxford with the help of Skyline, a company specialising in beginners and parachute jumping across the UK.  The world record attempt was overseen by an official Guinness World Records adjudicator on the day alongside friends and family of the participants.

The first tandem jumper of the day was Chris Evans, Chief Executive of MGM Advantage, who said: “I feel immensely proud to have played a part in breaking the world record, but even more pleased to have helped raised a significant amount of money for a very worthwhile charity.  Alzheimer’s society supports people with dementia which many, if not most of us have been affected by through relatives or friends living with the condition.

“As a company which marks its 160th anniversary today while being the longest registered company in the UK, we are rightly proud of our heritage.  This world record in aid of charity will provide a legacy which will hopefully help the fight against dementia.”

The skydivers were waved off by Only Fools and Horses actress and Alzheimer’s Society supporter, Sue Holderness.

Sue said: ‘What a fantastic day and what a brave bunch of people who were willing to do something quite crazy in order to help people fight dementia and raise vital funds for Alzheimer’s Society.”

Jeremy Hughes, chief executive of Alzheimer’s Society, said: “Well done MGM Advantage and each of the brave skydivers who took part in the record break. The money you have raised for Alzheimer’s Society will make a real difference to the lives of people with dementia and their carers. As a charity, we rely on the generosity of companies and individuals to help us continue the fight against dementia, and jumping out of a plane in a truly exceptional way to raise vital funds.”

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