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Keychoice : The Apprentice advisor, Karren Brady, is keynote speaker for 2012 conference

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Keychoice has announced that Karren Brady, the right-hand woman to Lord Sugar on the BBC TV show, The Apprentice, has been confirmed as the keynote speaker at its annual conference.

Karren Brady, who has been rated as one of the world’s most powerful business women, will be leading an array of speakers at the conference and exhibition to be held at the Telford International Centre on Thursday 18th October 2012.

Delegates will hear from a range of high profile industry leaders and business experts, including Ageas’ Mark Cliff, BIBA’s Eric Galbraith, Sam Hudson of Aviva, Keith Stern from Lloyd’s, digital marketing expert Andy Heap, Steve Lathrope from SSP and guest speaker, entrepreneur and adventurer Neil Laughton.

The conference, themed Opening new doors, is designed to help independent brokers get the skills, knowledge and relationships they need to compete effectively in today’s challenging insurance market. Thought provoking seminars and practical training sessions will run throughout the day, covering key areas such as regulation and compliance, digital marketing, social media, business development and e-trading.

Jonathan Davey, managing director of Keychoice, said: “Despite the challenging market, there are opportunities for growth – if brokers know where to find them and how to seize them. And that’s what this conference is all about, opening new doors to new opportunities. Britain’s independent brokers are at the heart of the insurance industry, and we’re determined to help keep them there. Our members will enjoy an action-packed day of learning. They’ll gain new skills, listen to industry experts, and network with insurers which will help them to win new business and build deeper, more profitable relationships with existing clients.

 “When you’re looking to inspire and motivate people, Karren is the right person for the job. She is passionate and straight-talking, with the all-round business expertise to give brokers the advice they need to succeed in today’s challenging business environment. We’re looking forward to sharing her tips and insights.

As well as the conference programme, brokers and their teams will also have access to the exhibition and one to one access with senior representatives from over 30 insurers and other service providers.

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